Secrets to Success
Red-carpet service has made Secrets Limousine Service the fastest-growing and most-honored in the area
by Sharon A. Shaw


To Frank Phifer, there was no secret about what customers want when they hire a limousine service.


“I always had this image that when a limousine is coming to pick you up it was something special and that you wanted to be treated like a movie star.” That simple understanding inspired this successful entrepreneur to launch Secrets Limousine Service five years ago.


“Business is business, no matter what field it is,” he says. “Treat people right and provide the right service—that is all it comes down to.”


This approach has helped Secrets Limousine Service become one of the fastest-growing companies in the industry. It has won wedding website The Knot’s Best of Weddings and Wedding Wire’s Brides award for three years in a row. The company is the exclusive limousine service of Saint Joseph’s and LaSalle University Athletics and the Philadelphia Freedoms World Tennis Team, along with numerous event locations in the suburbs.


Whether it is a wedding, prom, party or special night out, its attention to detail makes Secrets Limousine Service the best in the region. “We have a very high level of service,” Phifer says, “beginning with the receptionist to our professionally trained chauffeurs to our new and very clean limousines.” All of the vehicles in Secret Limousine Services’ fleet of 20—including classic town cars, SUVs and a 34-passenger luxury bus—are cleaned and waxed every time they are sent out.


Its chauffeurs are well mannered and properly trained; each must complete and pass a comprehensive training program designed to assure the safety and comfort of their customers.

“They are professionally dressed and are all thoroughly efficient,” Phifer adds. “We have so many testimonials about our service including our chauffeurs helping brides with their wedding gown. They even carry sewing kits and bobby pins with them in case of last-minute details.


“We do corporate car service and airport transportation, but our true focus is on weddings, proms, nights out and special events for people. I knew I could make our business successful just by doing what we should be doing, which is helping people have a happy memory of a special occasion.” 


Secrets Limousine Service